Business Plan for a New Gastronomic Concept

What does our business plan for a new concept involve?

As part of this service, we create a comprehensive document that is not only a formality but, above all, a strategic tool for planning and managing your venture. Our business plan includes such key elements as:

• Concept description, location selection, and gastronomic offer: We precisely define the idea of your restaurant – its mission, vision, and unique character. We help in choosing the optimal location that will ensure appropriate customer flow and be consistent with the concept. We also specify the gastronomic offer, including the menu, cuisine style, and target guest group.
• Detailed competition analysis: We conduct an in-depth analysis of the market and your future rivals. We identify their strengths and weaknesses, analyze their offer and marketing strategy, and look for untapped niches that you can use.
• Business model selection: We help in determining the most effective operating model that will support the long-term development and profitability of your establishment (e.g., full-service restaurant, bistro, themed cafe, catering).
• Calculation of the entire investment: We prepare a detailed cost estimate of initial investment outlays – from premises adaptation to equipment purchase and initial stock. We also analyze sources of financing.
• Projected profit and financial analysis: This is a key element of the business plan. We develop realistic revenue and cost forecasts, create a break-even analysis, and financial efficiency indicators, giving you a clear picture of the potential profitability of your venture.

Why choose a professional business plan with BVA?

Over the years of our work, we have created appropriate tools to ensure the effective implementation of the project. We provide support at every stage of concept creation, until the opening and the visit of the first guests. A professional business plan means:

• Minimizing risk: Reducing uncertainty through thorough analysis and forecasting.
• Increasing chances of financing: A solid business plan is the basis for discussions with banks, investors, or partners.
• Clear action strategy: A concrete step-by-step plan that will be your guide throughout the entire opening and management process.
• Saving time and money: Avoiding costly mistakes thanks to well-thought-out decisions at an early stage.
• Better management: Understanding key financial indicators and processes of your future business.

10 YEARS ON THE MARKET

Ready concepts for implementation

We also have a portfolio of ready-made gastronomic concepts that we have thoroughly tested and are prepared for introduction to the Polish market. If you are looking for a proven idea with documented potential, we will be happy to present our proposals to you and then develop a personalized business plan for them.

Do you have an idea for gastronomic success?

Don’t let your culinary dream remain just an idea. Whether you already have a concept for a new venue or you’re just beginning to consider your own business, contact us. We will help you create a solid business plan that will be your roadmap to success.

Consultation: 1h / 250 PLN net. The first consultation (1h) is free.

Frequently Asked Questions

Is a business plan really necessary if I already have a concept and funding?
Yes, a business plan is absolutely essential even if you already have an idea and access to funding. It’s much more than a formality — a business plan is your roadmap that allows you to: verify the feasibility of your idea in the context of the market, competition, and finances; identify potential risks and plan ways to minimize them; set clear goals and action strategies; and accurately estimate required investments and projected profits. Without it, even the best idea can be implemented chaotically, increasing the risk of failure.

What key elements should a solid business plan for gastronomy include?
A solid business plan for gastronomy should be comprehensive and include the following key elements:

• Executive summary: A concise yet informative overview of the entire plan.
• Concept description: A detailed description of your restaurant — vision, mission, unique selling proposition (USP), and target guest group.
• Market analysis: In-depth research of the gastronomy market, including competition analysis, trends, demand, and niche identification.
• Operational plan: Description of daily operations, organizational structure, staff management, supply chains, kitchen, and dining room processes.
• Marketing plan: Strategy for promoting the venue, building the brand, and acquiring customers.
• Financial plan: Key financial projections, including estimated investment costs, sales forecasts, profit and loss statement, balance sheet, break-even analysis, and financing strategy.
• Risk analysis: Identification of potential threats and a plan for managing them.

How long does it take to create a professional business plan?
The time required to prepare a professional business plan for a new gastronomic concept depends on its complexity and the availability of data. Typically, it’s a process that takes several weeks to several months. At Bon Vivant Advisory (BVA), we are deeply involved in this process — collecting and analyzing all necessary data, meeting with you to refine the vision and details, and preparing realistic forecasts for your venture. We ensure the document is not only complete but also well-thought-out.

Is a business plan useful for obtaining funding?
Absolutely! A professionally prepared business plan is a key tool in discussions with potential investors, banks, or business partners. It provides them with a clear and organized picture of your concept, demonstrates its real market and financial potential, and proves your professionalism and readiness to run the business. It builds trust and significantly increases your chances of obtaining the necessary funding to launch or grow your restaurant.